Tuesday, 14 March 2017

eWorld March 2017 - My First Tradeshow Experience

My name is Henry and I’m the business development Executive here at Market Dojo. Part of my role is to help the company exhibit at eWorld, which is a conference based on supply chain and procurement software.



This time around, we decided that we would get up early and drive down to eWorld in the morning from Gloucestershire. 4 o’clock in the morning is the worst type of 4 o’clock there is. I was, however lucky enough to have time for a proper coffee before setting off to meet the rest of the team and drive into London.

When we did get to London, myself and Peter Glass set up our fantastic stand that had been organised by Craig Knowles, our marketing guru, while Alun and Lewis parked the car. This year we had a secret weapon. A fresh coffee machine. After some complaints about the quality of coffee available at the last eWorld, we wanted to offer something that everyone needs in a long exhibition day. Fresh coffee. Simple, aromatic and uncomplicated. A bit like Market Dojo when it comes to eSourcing.


That, coupled with the Bacon Sandwiches available for exhibitors, which made me momentarily forget my almost-kosher diet, helped satiate a growing hunger that had been awoken as I got into the car at 5 am.

We met many fantastic delegates from companies all over the world and fellow exhibitors including the lovely team at Baker Wanless. Many were familiar faces, returning, again and again, to tell us how amazing Market Dojo is and how we’re at the forefront of the industry (true words and a direct quote from one of our lovely customers). Many were fairly new to eSourcing and we got to show them how an event would look like in the tool, which was great.


It’s one of the pleasures of the job, teaching people a better way to do things. Some people weren’t really aware of auctions or what they can do to help hit savings targets within procurement teams. Other people have used them but they were too complicated and thus have avoided them going into future projects.

Just before we started taking stuff down at the end of the day, we have a draw every eWorld for the winner of a month’s free license. This year the winner was Debbie Wright. Watch the video of the live draw below.




The Market Dojo afterparty was held in a lovely Lebanese restaurant somewhere in Knightsbridge. An ever adventure loving company, the entire table had Kafte kebabs, which were delicious. We then packed in the car for a chat about where Market Dojo was headed next. We all agreed it was for even bigger and better things. 

Market Dojo helps procurement professionals negotiate better with our on-demand eSourcing tools. If you’d like to find out more, get in touch or register for free and play around with our software for yourself!

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